Which problem
deserves a product?
Separate a founder’s imagined workflow from the buyer’s most recent experience of the problem.
BUYERPROOF · RESEARCH EXPLORATION
As an AI-native founder, you can build quickly. You still need to find the buyer, understand why they would act, and test a commitment worth building around.

THE FOUNDER’S PROBLEM
You can have an agent scaffold the app, connect a model, and produce a convincing demo. None of that tells you whose problem is urgent enough to change a buying decision.
BuyerProof is our exploration of a buyer-discovery workspace: a way to keep conversations, evidence, offers, and decisions connected before the next build consumes the week.
The aim is a clearer decision—not a score that declares your idea “validated.”
WHERE THE WORK SHOWS UP
Separate a founder’s imagined workflow from the buyer’s most recent experience of the problem.
Distinguish praise, active evaluation, procurement requirements, and an agreed next step.
Bring disconfirming evidence into the decision to continue, narrow the audience, reposition, or stop.
A WORKING EXERCISE · NO SIGN-UP
Use a fictional example or your own non-sensitive notes. Your notes stay in this page until you leave or refresh. Download a copy to keep them.
WHAT WE’RE INVESTIGATING
We’re exploring how AI could organize interview notes, distinguish observed facts from assumptions, surface contradictions, and prepare the next test. It cannot stand in for a real buyer conversation or manufacture willingness to pay.
BuyerProof remains in early research, with no public application, price, or release date announced. The free exercise is available now.
WORK WITH INDRIYA
If you’re an AI-native founder choosing a market, shaping an offer, or interpreting pilot feedback, we’d like to understand your process.